Supplier News
Austria – Novomatic presents B2B App
By Phil - 14 June 2013
Novomatic has launched a new App that offers customers and partners the opportunity to access comprehensive game descriptions plus various game-related information, such as player categories and pay tables.
There is also the possibility to demonstrate how the games work and for which guest which game is interesting. Moreover, the app offers the possibility to read and download, on demand, the latest Novomatic news and the award winning industry magazine ‘novomatic – the world of gaming’. The iPhone app isfree of charge and is now available for download at the Apple Store.
This new iOS app is presented as a direct support tool for the use of customers and partners of the Novomatic Group and provides casinos’ staff the opportunity to familiarize themselves with the latest game offerings to assure the best possible customized service to the guests.
In principle, the app clearly demonstrates a description of the different games and delivers a fit to the different player categories which can be briefly described as follows: the “Novice
Player”, prefers simple games, many small wins and lower volatility; the “Fun Player” strives for entertaining graphics and game elements as well as unusual features; the “Time-on-Device Player” describes a player who prefers a maximum playing time with numerous features and finally the game category of the “Regular Player” is designed for players who are attracted by a high volatility and who are less interested in a lot of small wins but rather strive to achieve the `Big Hit´. Through a comprehensive game detail overview the customers have the chance to find out how the games function and into which player category they fit. Apart from this, the user can also search quickly and easily for games by using the search function and retrieve the desired information rapidly.
The clear structure of the app further comprises direct B2B contacts within the Novomatic Group. With its visual appearance, the Novomatic app scores with a clear and simple user interface. Easy structures intuitively guide the user through the application that serves as an information tool and does not display any game offering.
The development of the Android Version has already started and is expected to be available in June.
