Supplier News
ICE – Golden Race enhancing football offering in World Cup year
By Phil - 4 February 2018
Golden Race, the market leader in pre-recorded video sports betting with 6,000 shops using its software, is gearing up for ICE with some surprises tucked up its sleeves.
With 2018 being a football world cup year it feels it is ideally placed to prosper.
Martin Wachter, CEO of Golden Race, said: “The year 2018 is a football World Cup year. Our Award Winning Virtual Football game is the perfect excuse for players to enjoy our unrivalled virtual matches, completely tailored to the player’s will, when the live football matches are not taking place. The next 12 months will be very important months for us because we are going into some very big markets, like North America and other areas. We believe that we have found the right partners and are very close to adding 35 licences in this market. Since we unveiled our MMA fighters in London in 2015, everybody is asking what Golden Race will do next? All I can tell you, is come to the ICE in 2018 – you will be really excited. Something is going to happen that you will never forget.”
Having launched a virtual version of American Football at the G2e in Las Vegas, all virtual eyes will be looking towards ICE to see what Golden race does next. Despite the current saturated marketplace, virtual sports growth continues to expand, at different rates, all around the world. Although Latin America has taken more time than anticipated, today the market is growing rapidly, which is why Golden Race has opened its second Latin America office in Peru to follow its opening in Colombia.
Golden Race was the Winner of the 2016 SBC Award for Best New Virtual Sports Product for its Real Fighting game, and it was named winner of the 2017 SBC Award for Best Virtual Football Product. At present, the company is preparing to launch exciting new products: Expanded 3D Soccer releases, 3D Virtual Tennis, Kart Racing, Fights, and additional live events. And of course, Golden Race continually works to improve existing products, to ensure our customers, and their customers, enjoy the best possible betting experience.”
