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ICE – Williams Interactive rages into the London show

By - 23 January 2014

Williams Interactive will be unveiling Raging Rhino at ICE 2014, marking the first entry into the Williams Interactive games roadmap from sister company WMS Gaming’s Blade cabinet series.

The Blade series has proved exceptionally popular with land-based casino players in its first year of operation. Now the Raging Rhino game powered by the Any Way game engine providing 4,096 winning possibilities on each spin is coming to interactive. Both of these themes are planned to launch in MiniGames format as well, empowering gaming sites to drive incremental revenue from their non-casino player activity through this exciting content distribution channel.

Other games from this series coming to the Williams Interactive catalogue include Montezuma, a Wheel Bonus game, and Lunaris, built on the Colossal Reels game engine.

is riding a wave of success into 2014 from a refined game strategy for its Game Server business, which focuses on providing compelling player experiences through very differentiated slot launches. This strategy has seen the company launch many of its more unique, innovative game engines, with multiple hits including KISS: Shout it Out Loud! and Spartacus Gladiator of Rome built on the Colossal Reels game engine, and ELVIS: THE KING Lives built on the Double Money Burst game engine. Early performance from the 3rd game built on the Colossal Reels engine, Giant’s Gold, have it continuing the streak of hit launches in the latter half of 2013 for the provider of authentic Vegas-style online slot content.

Visitors to the Williams Interactive stand at ICE will view the company’s commitment to multi-channel game launches for gaming sites integrated with its Remote Game Server, empowered by the recently deployed mobile platform powered by cutting edge HTML5 technology. Starting with the January 2014 launch of Zeus III, the first online deployment powered by the player-favourite Reel Boost game engine, key Williams Interactive game launches moving forward will deploy simultaneously across desktop, tablet, and mobile devices, giving players access to these exciting new titles and game engines wherever they choose to play.

The Zeus III multi-channel launch will be followed with the planned February launch of Rainbow Riches, the first addition to the Williams Interactive game library from the Barcrest content portfolio.

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