Interactive

Ireland – US operator selects GameAccount for Simulated Gaming

GameAccount Network, a leading developer and supplier of enterprise-level B2B gaming software and online gaming content, announces a partnership with a multi-State US casino operator to launch a Simulated Gaming online experience for new customers and existing patrons of Client’s selected casinos in the United States.

It is expected that GameAccount Network and the client will launch their first Simulated Gaming website in the last quarter of 2014 subject to suitable regulatory approvals following which the Client’s identity will be publicly disclosed.

Simulated Gaming is the innovative Internet gaming service designed by GameAccount Network specifically for land-based US casinos to launch in advance of prospective real-money internet gaming regulation. Simulated Gaming offers a gaming-as-entertainment consumer website enabled with unique monetization features and a compelling portfolio of over 100 casino slot, table and skill-based games including poker, backgammon, gin rummy, poker dice and blackjack tournaments.

Launched in the US by GameAccount Network in January 2014, Simulated Gaming has been proven to monetize Internet traffic to existing websites operated by land-based US casinos with more than 10 per cent of players spending on average three times more than players of Social Casino applications operated on Facebook.com. Simulated Gaming enables land-based US casinos to tap into the Social Casino market worth an estimated $1bn per annum in the United States in 2013, increases property visitation among existing patrons and drives acquisition of new patrons.