Tag Archives: Better Collective
Sweden – HLTV Awards satisfies esports community demand
The HLTV Award Show 2022, presented by 1XBET, is an exclusive, invite-only, event that took place in Stockholm on January 14 and is the world’s largest esport award show watched live by more than 250,000 fans. Notable members of the CS:GO community gathered at the annual HLTV Awards 2022 to pay homage to the best…
Germany – Better Collective to deliver sports betting section for German multichannel sports platform SPORT1
Better Collective, has signed a long-term agreement with leading German sports platform SPORT1 to deliver engaging sports content for its new online sports betting section. Better Collective is joining forces with leading German multichannel sports platform, SPORT1, and Magic Sports Media GmbH, which, as well as Sport1 GmbH, is a company of the SPORT1 MEDIEN…
US – Better Collective partners with Chicago Tribune for sports betting news & tips
Better Collective, the world-leading sports betting media group, announces an innovative partnership with The Chicago Tribune, the leading source of news and information in the midwest, to bring engaging sports betting content to the publication’s readership of more than 18 million monthly visitors who depend on the newspaper for insightful, award-winning sports journalism. Better Collective…
Denmark – Better Collective expands esports portfolio via Futbin acquisition
Better Collective is continuing to expand within esports after acquiring Futbin and related domains for a total price of up to €105m. With 50 million monthly visits on its website and three million daily active users on its proprietary app, Futbin is the world’s leading esports brand related to the FIFA esoccer game. Together with…
US – Better Collective signs commercial partnership with The New York Post
Better Collective has signed an agreement with the New York Post to deliver innovative technology and commercial content for online sports betting through its proprietary sports betting platform, Action Network. Better Collective, the world’s leading sports betting media group, is joining forces with the New York Post to bring the best in commercial sports betting…
US – Better Collective enters New York as the state opens for online sports betting
Following final regulatory approvals of betting platforms and operational setups, the first four out of nine licensed operators in The State of New York, have been approved to commence operations from 8 January 2022. Better Collective has entered into partnership agreements with three of the four and is in dialogue with the fourth. Better Collective…
The Netherlands – Better Collective buys Soccernews.nl and Voetbalwedden.net
Better Collective has bought Soccernews.nl, one of the most visited Dutch online sports media, and Voetbalwedden.net, a well-established Dutch online sports betting community, in separate transactions for total upfront payments of €5.9m, with maximum deferred and earnout payments of €3.75m. The two acquisitions form a strategic move that will establish Better Collective with a leading…
Denmark – Better Collective acquires Atemi Group
Sports betting media group, Better Collective, has completed the acquisition of Atemi Group, for up to €44m. Atemi Group is one of the world’s largest companies specialised within lead generation for iGaming through paid media (PPC) and social media advertising. The acquisition has been lauded as a major strategic move for Better Collective with significant…
Romania – Better Collective gets licensed in Romania and buys PariuriX
Better Collective has entered the Romanian market by obtaining a Romanian affiliate licence and acquiring PariuriX. The newly-regulated market in Romania has been showing great growth and an increase in the betting market. With Better Collective’s long-term acquisition strategy laying focus on expansion into regulated markets, the current success of the Romanian market made it…
