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UK – Betting on Sports sees surge in demand

By - 1 August 2017

SBC Events has encouraged all companies planning to get involved in Betting on Sports 2017 (12-15 September) to do so quickly, or risk missing out on the sports betting event of the year.

Demand for tickets and accommodation for the conference, which has moved to Olympia Conference Centre this year, has been so high that the official event hotel – the Hilton London Olympia – has already sold out. The show floor is also reaching capacity with over 90% of the exhibition space already taken.

With fewer than two months to go until the start of #boscon2017, SBC Events has managed to secure additional, discounted rooms at the nearby luxury K-West Hotel, but these are also selling fast.

Also reaching capacity is the conference agenda, which includes 42 sessions and will encapsulate 150 leading speakers across eight conference tracks.

Key speakers include Pinnacle CEO Paris Smith, British Horseracing Authority CEO Nick Rust, Danske Spil Head of Sportsbook Jens Nielsen, Betstars Managing Director Zeno Ossko, XL Media CEO Ory Weihs, Better Collective CEO Jesper Soegaard, Unikrn CEO Rahul Sood, Ladbrokes Coral Director of Player Protection Graham Weir, Mybet CEO Markus Peuler, BetBright CEO Marcus Brennan and Matchbook CEO Mark Brosnan.

With over 1,200 senior executives attending, combined with room for more than 50 exhibitors in 1,768 sqm of exhibition space, Betting on Sports 2017 is a must-attend event for the entire sports betting sector.

Mr Green and SBTech were recently unveiled as two of 22 first-time exhibitors for #boscon2017, alongside Erlang Solutions, Matchbook Trading Conference, Trustly, eMerchantPay, OtherLevels, OddsRing, LeonBets, Secure Trading Group, EvenBet Gaming, Finnplay, Tal Ron Drihem, AlgoSport, Abios Gaming, 1xbet, Crown Technologies, Wiraya, Setanta Sports, Spottocash, GameCo and Millennial Esports.

However, there is still an opportunity for operators, suppliers, affiliates, sports clubs, regulators, payment providers and media companies to acquire exhibition space at a venue which was subjected to a £30 million redevelopment and rebranding just four years ago.

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