Supplier News
UK – Mobile gaming sector to grow by 19 per cent
By Phil - 16 August 2013
The latest figures provided by MobileCasinos.co show that the mobile gaming market is set to grow at a rate of 19 per cent per year up until 2016.
The huge growth of the mobile gambling market in 2012 and 2013 is expected to continue over the new few years, with more companies such as W3i investing in native iOS and Android operating systems.
According to the latest statistics provided by the owners of MobileCasinos.co, mobile gaming is set to grow at an average rate of 19% for smartphones and just under 50% for tablets. Smartphones games will hit $13.9 billion in revenue in 2016, while tablet and smartphone devices will account for over one fifth of the global market.
The owners of MobileCasinos.co stated: “Mobile gaming has been the elephant in the room for quite some time now. Companies such as Juniper Research have traditionally over-estimated growth rates for mobile gambling; however, in 2012 and 2013 we saw these markets grow by more than 10%. The rate of growth is only going to continue as more gaming companies such as Zynga contract out mobile app development and invest native apps for mobile devices.”
Prior to the development of mobile gambling apps and smart phones, users that wanted to wager money online would have to visit a website, install a Java-based toolbar and create an account. The user would then have to choose a suitable deposit method and wait 1-2 weeks for a bank wire or eCheck to clear. Nowadays, users can search, download and open an account on a casino or betting app on smartphones (such as the HTC One or Apple iPhone 5) within just a couple of minutes.
One recent issue with the majority of mobile gaming apps has been the notable lack of mobile-friendly game selection, jackpot sizes and features. However, software providers such as Spin3 have created revolutionary mobile casino software, games and winning payouts. A number of mobile casino websites, which currently rely on Microgaming’s Spin3 software including All Slots, Spin Palace, Jackpot City and 32Red. They offer payouts of more than £100,000 for mobile users.
