Australia – Ladbrokes Australia launches Mega Margin poolsBy Lewis - 23 June 2015
Ladbrokes Australia today premiered the world’s first multi-million dollar ‘Mega Margin’ pools for mobile, on Australian Rugby League (AFL) and National Rugby League (NRL) games with ground-breaking Partial Cash Out, powered by Colossus Bets.
Paul Cherry, COO of Ladbrokes Australia said: “Mega Margin pools will enable our players to shoot for a million dollar Pick 6 prize weekly on both AFL and NRL. Even better, these products feature Partial Cash Out which means that players can take some money and run, between legs on their live tickets. Our mobile-led platform is perfectly suited to a bet with ‘on-the-go’ Cash Out decisions and life-changing jackpots for our players and Mega Margin is a great innovation for us.”
Bernard Marantelli CEO of Colossus Bets added: “We are delighted to be partnering with Ladbrokes to launch Australia’s biggest bets. The launch of Mega Margin shows again that the combination of our patented Cash Out technology together with multi-million prize pools is a compelling proposition. We look forward to growing these pools so that we can introduce a $5,000,000 Pick 7 version for the 2016 season.”