Interactive
Brazil – VBet announces major partnership with OneFootball
By Phil - 22 September 2020
VBet has announced a major partnership with OneFootball in the betting giant’s next step of their global expansion.
Integrating VBet products and content into OneFootball platforms will enable VBet to engage with fans worldwide in a natural setting. OneFootball is the go-to place for news and live updates for millions around the globe. Providing VBet’s great odds and offers will take the brand to new audiences as VBET continues its strong growth. In the framework of the partnership, VBet will expand its collaboration in the Brazilian market, offering sports campaigns and interviews with Brazilian players. VBet will be looking forward not only to leveraging traffic but also becoming a famous brand in Brazil. VBet will have the opportunity to integrate its brand for the live broadcast of Bundesliga matches in Brazil, and the Champions League and Europa League Qualifying matches in selected markets globally. Football fans will have access to unique digital assets – predict the matches with the 1×2 digital asset, receive in-app messages, push notifications, Pre-rolls, and Exclusive Thumbnail Sponsorship.
OneFootball is a world-leader in creating and delivering football content to the new generation of football fans, and the partnership will see VBet-branded content integrated across their platforms. The partnership will see VBET featured as OneFootball’s official presenting partner for the exclusive and free-to-air live broadcast of the German Bundesliga in Brazil, also selected UEFA Champions League and Europa League Qualifying round matches across the globe. Besides, VBet, as an official betting partner of AS Monaco, FC Pyunik, and headline sponsor of the VBET Armenian Premier League, will leverage these exclusive rights in partnership with OneFootball.
VBet’s Founder and CEO Vigen Badalyan opened up about the inspiration behind the partnership. “I’d like to share the story behind our partnership, which has come a long way. I saw my son using the app for the first time, and I witnessed the excitement and joy in his eyes, and that was the moment it clicked to me. I suddenly thought of all the great opportunities awaiting us. OneFootbal is the ideal platform with an authentic voice that naturally aligns with our core values. I believe that together we will create an exciting sports journey that everyone deserves”.
The CEO and founder of OneFootball, Lucas von Cranach, highlighted the importance of partnering with VBet. “We are delighted to partner with VBET, a forward-thinking and innovative player in the industry. We are building the world’s biggest football media platform, so it is essential to have a strong and like-minded partner like VBET on board. Together, we bring Bundesliga – one of the most popular leagues to Brazil, known to be the most passionate country about football in the world. It is big news for everyone involved, particularly for the millions of football fans in Brazil that will benefit from this fantastic offer.
We look forward to getting started and taking this collaboration to new heights”.
