SPORTS BETTING
Bulgaria – Betano signs football club sponsorship
By William - 15 February 2022
Betano, Kaizen Gaming’s online gaming operator, will be the official partner of Lokomotiv Sofia for the next three years.
Starting this Sunday at the team’s first official match for 2022 against CSKA, the Betano logo will appear on the Railwaymen’s jersey.
Operating in eight countries across Europe and South America through the Betano and Stoiximan brands, the agreement marks the first club sponsorship for Betano in Bulgaria and marks Kaizen Gaming’s recent launch of operations in the country.
“I am proud that Lokomotiv Sofia is the first Bulgarian club to be sponsored by an internationally proven company. For me, Lokomotiv Sofia is not just a club, but a mission.
“That is why Betano is more than a general sponsor – a stable partner with whom we will develop the mission “Lokomotive Sofia”. I am convinced that together we will achieve our goals and this is just the beginning of a sustainable and successful partnership“, said Ivan Vassilev, owner of Lokomotiv Sofia.
The Lokomotiv partnership is also the latest addition to the company’s club sponsorships which include Sporting, Benfica, and Porto in Portugal, Atlético Mineiro, the reigning Brazilian champion, Olympiacos F.C. in Greece, FCSB in Romania, and Club Universidad de Chile in Chile.
“I am delighted to announce our partnership with Lokomotiv Sofia, a historic football club and an incredible team. We are thrilled that the Betano logo will from now on, be featured on the Railwaymen’s jerseys and we look forward to celebrating wins and undertaking joint social initiatives together.
“This sponsorship clearly highlights our strong commitment to the Bulgarian market and our support for Bulgarian sports and society,” added Tsvetin Yordanov, Kaizen Gaming, Country Manager for Bulgaria.
