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China – MGS Entertainment launches ‘Qualified Buyers’ program

By - 23 June 2016

The MGS Entertainment Show has partnered with the Macau SAR Government to help drive more international buyers and business partners into the region.

As part of its expanded project activity with the Macau SAR, MGS will be launching the Government’s targeted ‘Qualified Buyers’ program to the global market for its 2016 expo. The agreement will enable MGS, currently the industry’s fastest growing trade show, to provide extensive travel and accommodation sponsorship for visitors to the Government-supported exhibition which is being held at the Venetian Macao, 15-17 November 2016.

The Macau Government’s Buyer Sponsorship program is one of a number of key joint initiatives scheduled for launch at the MGS Entertainment Show over the next three years, as the exhibition rolls out its business programme in support of the SAR’s drive for greater diversity in the domestic and regional economy.

Designed to draw in new visitors from the expanding zones of the MGS show, the QB scheme will be open to registered visitors from all companies exhibiting at the MGS expo, including grant support of up to MOP 7,000 (US$875) to international visitors at this year’s show. The grants will be used to subsidise travel, transport and accommodation costs for visitors from anywhere in the world to the MGS Entertainment Show.

MGS Chairman Jay Chun stated: “The Qualified Buyer incentives are a pioneering initiative by the Government aimed at building trading links from Macau across the globe. MGS is excited to join the program and bring these significant benefits of financial support to our own global business community. It’s an important boost to our endeavours and cements the ever developing relationship between the SAR Government, the show and our exhibitors.”

He added: “With the push for economic diversity top of the region’s agenda, the path is opening up for fresh investment, new business opportunities and major developments both here in Macau and around the Asia Pacific continent. MGS will be using the QB scheme as a starting point for the show’s three year vision – we want our vast network of visitors from all sectors and locations to come to Macau, experience our vision and join us on this economic journey. QB offers a significant investment in building not just our’s but our partners’ business relationships over the coming years – it’s part of MGS’s support and commitment to our visitors and our exhibitors.”

The Qualified Buyers scheme will be operated through a designated team at the MGS offices in Macau and is open to official buyers of any exhibitor at the 2016 show. Visitor subsidies will be aligned to exhibitor stand size – the larger the stand, the more visitors eligible for the subsidy. Contributions will be available towards the costs of round trip flights, transportation services to Macau and hotel accommodation in Macau or Taipa. The maximum grants at this year’s exhibition range from: MOP 1,200 (US$150) for visitors from Hong Kong SAR & Guangdong Province; MOP 4,000 (US$500) for buyers from China (outside Guandong Province) and Asia; MOP 7,000 (US$875) for all visitors from regions outside Asia.

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