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China – Sands Macao takes Leap Forward

By - 18 February 2013

Leap Forward Gaming has supplied its revolutionary patented Picture-in-Picture (PiP) technology to Sands Macao, one of the casino properties of Sands China.   

LFG’s PiP solution, known as Patron Display Interface (PDI), is a low-cost, turn-key solution that works seamlessly with all brands and generations of gaming machines, supporting all screen sizes, resolutions and aspect ratios.  It is a robust, completely customizable system utilizing the existing machine displays to develop, dynamically manage and present content to players, allowing for targeted marketing and bonusing campaigns and straightforward integration with multiple customer relationship management (CRM) systems.

PDI enables players to view and interact in real-time with configurable multimedia content on the machine screen, without impacting game play.  Real-time video streaming, animations, marketing messages, promotions, ads, session points, promotional credits and all player account information are just a touch away right on the game screen, ushering in a new era of creativity for operators along with interactivity for players.

Tim Merrill, Vice President of Casino Operations for Venetian Macau Limited, said: “VML has always embraced leading-edge technology that provides our players with added-value and improves operational efficiencies and maximizes profitability.  We believe that the SaffariNet® Picture-in-Picture solution has great promise for all Venetian Macau Limited properties and we look forward to our continued partnership with LFG.”

Leap Forward Gaming CEO Ali Saffari added: “Casino operators asked us to develop a low-cost, flexible and retrofittable Picture-in-Picture solution that works on all gaming machines and with all player tracking systems.  We listened, and our patented PDI technology is the Picture-in-Picture solution the industry has been waiting for.  LFG’s PDI solution provides players with a greatly enhanced gaming experience and allows operators to utilize their existing machines and infrastructure, consequently maximizing profitability.  Sands Macao is the first of many major properties slated for installation of our ecosystem in Q1/Q2 of 2013.”

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