Interactive
Colombia – Kambi signs with Corredor Empresarial in Colombia
By Phil - 23 June 2017
Kambi Group signs a contract with Corredor Empresarial S.A., www.cempresarial.co, Latin America’s largest private ‘games-of-chance’ network, founded by the 32 Colombian provinces’ Chance Game operators.
Kambi will be the exclusive supplier of sports betting services for the BetPlay brand, Corredor Empresarial’s new vertical – online sports betting – and in the casino vertical business.
Kambi will supply its state-of-the-art sports betting services to Corredor Empresarial’s entire Colombian land based lottery and payment service network through the Chance Game operators, which consists of more than 25,000 retail outlets and to its new online operations.
Together with Kambi’s customer, platform and casino content provider, R. Franco, Kambi will provide Corredor Empresarial’s seven million daily customers with a seamless sports betting experience across all verticals.
This signing proves Kambi’s investment in the Latin American market has been very successful. Kambi has now partnered with operators with a strong foundation for market leadership in two of the largest regional markets that are currently regulating the online gaming industry.
Kristian Nylén, CEO of Kambi said: “I am delighted that Corredor Empresarial has chosen Kambi as its trusted partner to provide its premium Sportsbook service. Corredor Empresarial is a market leader in the Colombian territory and this agreement demonstrates our strength and capability in the region. We are confident that, together with Corredor Empresarial, we will create intuitive, relevant and compelling betting experiences to its network of vendors and their customers to drive long term sustainable performance. We very much look forward to build on this partnership and expand our footprint in the Latin American market.”
Diana Otalora, General Manager of Corredor Empresarial, BetPlay, commented: “We chose Kambi to support our premium strategy in the market and after an extensive selection process we are delighted to be working with such a professional organisation. Adding Kambi’s Sportsbook to our portfolio of brands will further enhance the appeal of our product and service offering and open up new customer segments for us throughout the Colombian territory. We look forward to this partnership and are convinced that it has the potential to be a great success, we are in very safe hands.”
