Croatia – Scientific wins two year instant extension with Hrvatska LutrijaBy Phil - 26 October 2020
Scientific Games has won a new, two-year contract to provide lottery instant scratch games to Hrvatska Lutrija, the National Lottery of Croatia continuing a successful two-year collaboration that has grown retail sales for the products 60 per cent since 2018.
Scientific Games provides Hrvatska Lutrija with instant game portfolio management and has developed a variety of products to entertain Croatian players and drive maximum proceeds to financially support valuable projects that contribute to the development of society in Croatia, including humanitarian causes, science, education, culture, environmental and health protection.
With a 47-year successful tradition of organising games of chance in Croatia, Hrvatska Lutrija is the state-licensed lottery offering a full variety of gaming products, including lotteries, instant lotteries, multi-jurisdictional lottery games, EuroJackpot, sports betting, casinos and slot clubs.
In 2019, instant game annual sales in the Central European country with a population of four million reached nearly €14.2 million across the Lottery’s network of 2,842 retailers (La Fleur’s Almanac).
“We are extremely pleased with the growth of our instant game product category since our relationship with Scientific Games began just under two years ago, and we look forward to continuing our good work together for two more years,” said Mr. Mario Musa, President of the Board of Hrvatska Lutrija. “The incredible growth of the product in this short time can be credited to Scientific Games’ global expertise fully developing instant game portfolios with both entertainment value and the Lottery’s beneficiaries in mind.”
A new game created by Scientific Games for the National Lottery of Croatia, MAXI CRNI BISERI features a fun, simple play style that has quickly made it a favorite among players. ODMOR IZ SNOVA offers a new play experience with the chance to win 15.000kn per month for 12 months. Exciting new designs were created for ZLATNA STAZA, a popular base game for many years.
“There is great potential to responsibly grow the instant product category further in Croatia. As we begin to work even more closely to refine the offering, the future to create proceeds to the Lottery’s beneficiary is very bright,” said John Schulz, SVP Global Instant Products for Scientific Games. “Instant games as a game entertainment category is not fully realised in many European markets, and the National Lottery of Croatia’s recent success is a tremendous example of the product’s potential.”
Scientific Games provides games, technology and services to more than 150 lotteries in 50 countries. The Company is the world’s largest creator, manufacturer and services provider of lottery instant games with manufacturing facilities on four continents. Scientific Games products represent 74 per cent of lottery instant game retail sales worldwide.