Supplier News
Egypt – Cammegh strikes it Lucky in Cairo
By Lewis - 23 June 2015
The Omar Khayyam casino at the Marriott Hotel in Cairo was one of the first casinos in the world to install Cammegh’s Lucky Symbols, a new and exciting side-bet for roulette. The system was introduced to the casino by John Grannell of Clearwater Casino Consultancy Ltd, and both he and casino director Lamberto Graglia have been extremely pleased with how it performed, to the degree the casino in June installed two more tables with Lucky Symbols: Pharaoh’s Riches.
“We decided to buy more displays to run Lucky Symbols, in order to offer the bonus facility on more tables. This was down to the success of the first two,” said Lamberto. “The benefits to both players and the casino were clear. Our return on investment was so fast it made sense to increase the number of tables with Lucky Symbols. And customers love bonus-betting on every game, but couldn’t always play Lucky Symbols, simply because the two tables we had them on were always full!”
The initial Lucky Symbols installation happened in November 2014, and immediately players wanted to know more. In November, Lamberto commented: “From the first spin, the game took off like a rocket! Many customers constantly played it, and even with big payouts like $4,000 on the 80-to-1 symbols, the winnings were being placed back on the table. This subsequently made our roulette game more interesting and exciting for everyone.”
He added there was widespread enthusiasm regarding the graphic design work undertaken by Cammegh under the guidance of Clearwater Casino Consultancy: “Owners, management and customers alike all had very positive things to say about the look of the game and the crisp, colourful images produced by the hardware.”
Regarding the ongoing success of Lucky Symbols, John Grannell remarked: “I am delighted with the outcome of this installation and see it being one of many more to come.”
