Interactive

Georgia – Playson boosts CIS presence with Georgian market entry

Casino games and software developer Playson is now fully compliant with the requirements of the Georgian market.

The provider is among the first to have received a licence in the newly-regulated territory, and is set to become the key iGaming content supplier to well-known brands such as Crystalbet, Adjarabet, Betlive, Leaderbet and Crocobet.

The supplier has continued to enhance its widely lauded product offering in recent months, integrating a range of innovative additions such as its engagement-boosting promotional tool, Reel of Fortune.

Playson’s latest CIS market entry maintains the rapid growth of its regional customer reach, where fruit-themed games are already proving especially popular, with its Timeless Fruit Slots portfolio and Funky Fruits series likely to be well received by local players.

Alex Ivshin, CEO at Playson, said: “We are delighted to announce our acquisition of a licence to supply games within Georgia, an exciting jurisdiction at the heart of a crucially important region. By continuing to build on our highly acclaimed product suite, we are confident that Playson will continue to extend its commercial reach throughout the remainder of 2021 and beyond.”