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ICE – Endemol Shine Gaming to launch new titles in partnership with Playzido

By - 1 February 2019

Endemol Shine Gaming, part of global content creator, producer and distributor Endemol Shine Group, has announced a number of upcoming games releases, adding to their existing portfolio of both original IP games and branded titles, which will be delivered exclusively via B2B platform Playzido.

Under the leadership of Frank McPolin Endemol Shine Gaming’s in-house studio will develop and release a raft of new games throughout 2019. Building on the successes of previous titles such as 3 Lucky Pots and Deal or No Deal Rapid Round, upcoming launches include original games Throne of Osiris and The Jewel of Javari, plus, a second game with the popular film franchise, Dumb and Dumber: Mutt Cutts.

Frank McPolin, Head of Studio, Endemol Shine Gaming, said: “The studio is well known for our branded content output such as our Deal or No Deal titles and our work with third-party brands. Additionally, we’ve seen great success with our original titles and we are looking to build on this over the coming year, tapping into our in-house expertise and understanding of the market, to deliver a series of high-quality, original games.”

Endemol Shine Gaming work with strategic partner Playzido, to deliver their extensive catalogue of premium games to real money and social gaming operators. A highly-innovative B2B games platform, Playzido brings together premium HTML5 games from some of the most exciting game developers in the market and makes them available through a single integration. The open platform utilises a bespoke version of Black Cow Technology’s cutting-edge OGA software and works closely with key development partner, Ingenuity Gaming on game development.

Stuart Banks, MD, Playzido said: “Playzido values our tight relationship with Endemol Shine Gaming highly and the quality of the games being produced by their studio are just getting better and better. It’s exciting for Playzido to be able to distribute them exclusively across the regulated gambling market and we’re very excited about Endemol Shine’s games pipeline for the year ahead.”

Endemol Shine Gaming is part of global content powerhouse Endemol Shine Group. Endemol Shine Gaming is behind a diverse portfolio of games that have been distributed worldwide including original games; titles based on popular Endemol Shine Group formats such as The Million Pound Drop, Deal or No Deal and Big Brother; and third-party projects including Austin Powers and Dumb and Dumber.

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