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ICE – Global Cash Access opens Digital Wallet

By - 31 January 2013

Global Cash Access will unveil a number of new cash access products, internet and cashless gaming solutions at ICE Totally Gaming with new products including GCA’s online gaming monetisation solution Digital Wallet, custom self-service cash access solution CasinoDirect, CXC4.0, a fully redesigned Central Credit product, and more.

GCA has teamed up with Live Gamer, the leading private-label wallet provider to social gaming, to usher in the next generation of internet gaming solutions enabling greater interactivity, enhanced player recognition and targeted dynamic promotions with GCA’s Digital Wallet. GCA combines years of casino cash and fraud management expertise with the most comprehensive monetization solution available. The all-encompassing Digital Wallet is designed to seamlessly integrate with GCA’s existing cash access infrastructure of, Xchange Kiosks and call centre to help bridge the gap across all wagering accounts in both online and onsite play. GCA’s Digital Wallet offers a variety services for allowing online operators complete control over their enterprise’s gaming economy.

Also on view will be the Casino Direct Plus, GCA’s new and currently available international point of sale payment platform delivers a quick, fluid and dynamic user interface for both the patron and casino employees. With kiosk and cashier interfaces, Casino Direct Plus supports local and international credit and debit networks, EMV, signature capture, e-settlement, NFC, and dynamic currency conversion.

CXC 4.0(R), GCA’s new and currently available sleek and flexible multi-functional kiosks incorporating the latest cash handling and cash access services. Combined with powerful marketing peripherals, multiple TITO interfaces, digital wallet connectivity and high capacity components, the CXC 4.0 provides customization options, loyalty interfaces, coinless, NFC and a myriad of enhanced feature functionality.

Central Credit(R), known as the gold standard of casino credit worldwide and the only credit bureau exclusively focused on gaming patrons, reveals a new user interface with a contemporary, easy to use intuitive dashboard. The new interface is tightly integrated with GCA’s cash access solutions debuts exciting new feature functionality.

David Lopez, Chief Executive Officer of GCA, said: “We are excited about this year’s ICE Totally Gaming where GCA will demonstrate our innovation, strength and leadership in gaming. We are pleased to deliver relevant and powerful gaming and payments innovations like GCA’s Digital Wallet, Casino Direct(TM), and CXC4.0(R). GCA’s commitment to service, continuous improvement of core products and a robust development pipeline are not just on display but are the hallmarks of the GCA’s commitment to our customers.”

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