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ICE – NRM take disruptive tablet technology to ICE London

By - 1 February 2018

NRM is looking to positively disrupt the bingo tablet market when it unveils Budde, a new hand held ‘Open Platform’ architecture bingo tablet from stand BP2 at ICE London.

Budde’s Open Platform allows operators the choice over third party content availability including wide area bingo variant games and is regarded as a game changer by leading figures in the sector.

Previewing the product launch ahead of its appearance at ICE London, Mark Jepp, Managing Director of the Majestic Bingo brand, where Budde has undergone extensive trials, said: “Every industry needs innovators who are prepared to challenge convention and NRM sits comfortably in that classification.” He added: “The introduction of an open platform gives bingo club operators flexibility and enables us to be agile and responsive to the changing needs of our customers. The trials that we have undertaken of Budde have been very successful and it’s been refreshing to be able to see our thinking incorporated into the final product which is now installed at a number of our clubs.”

Andrew Ludlow, Managing Director of NRM believes ICE London provides the perfect arena for the launch. “ICE is a technology driven show which attracts serious operators from all parts of the gaming industry,” he said. “Budde, which has been developed in partnership with Airdice, uses technology to deliver flexibility in terms of platform and content delivery. The system is customisable to reflect individual operator branding and has full operator control over tablet advertising.

“During Q1 we will add a range of slot content and Bingo variant games delivered by third party developers. The operational insight from the team at Majestic has proved invaluable. We always seek to work in partnership with the industry and looking ahead, operators of the platform will be given significant input over what gets developed. Budde sits as part of a tablet portfolio following the recent acquisition of Big Deal Games and allows us to offer a truly flexible range of tablet and software solutions tailored specifically to operator requirements.”

The Budde tablet is available on both Windows and Android platforms, has account based play and promotional credit capability, is available in both 8″ and 10” versions and delivers a fresh consumer user interface covering Main Stage, MCB, Slots, Bingo Variant, Advertising and F&B menu’s.

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