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ICE – Scientific gets interactive with Bally, Barcrest, Shuffle Master and Williams

By - 30 January 2015

The Interactive division of Scientific Games will be showing its robust iGaming and Social Casino collection at ICE, anchored by slots and table game content from its Bally, Barcrest, Shuffle Master, and Williams game studios.

SG Interactive premium products include the white-label Play4Fun Network B2B social casino platform and its Game Server that provides real-money gaming sites access to an expansive portfolio of world-famous casino games like Zeus, Quick Hits, Let it Ride, and Rainbow Riches, in addition to numerous licensed entertainment games already popular with many online players.

The group will be showing its Remote Game Server, launched in the beginning of 2013, providing wagered online casino games to the world’s top online casino operators, with recent launches including Zeus III, Raging Rhino, Cool Jewels, and Rainbow Riches ranking amongst the top slot games throughout Europe. Over the past 15 months, our development team has rapidly accelerated game deployments to our cutting-edge HTML5 mobile platform, through which gaming sites can deploy our games simultaneously for players on web and mobile devices. For a look at our full game catalog of unmatched online, proven slots and table games from our Williams, Bally, Barcrest, and Shuffle Master studios.

The Play4Fun Network social casino platform, meanwhile, is designed with tools and capabilities that empower terrestrial casinos to build an engaged online player community ahead of real-money wagering, provides casinos a seamless multi-channel experience for players that, in current deployments, is driving exceptional engagement and monetization. Daily players are spending 85+ minutes engaged with the Play4Fun Network online or via native iOS and Android mobile apps.

Also on show will be inVenue Mobile Wagering product that empowers land-based casinos to offer local area network-constrained, real-money wagering on player’s mobile devices of choice. Powered by our iGaming Platform, casinos running our solution can pop real-money gaming content direct from native iOS or Android apps, once players enter their designated areas on property or property-wide. The product includes slots and table games from our various game development studios, and can integrate 3rd party content to give casinos the opportunity to provide their players an online solution that nicely complements their EGM and table game play.

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