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ICE – Yggdrasil partners with CasinoBeats and CasinoGrounds to host Slot Battle 2020
By William - 28 January 2020
Yggdrasil is hosting a live streaming event in association with CasinoBeats and CasinoGrounds at ICE London 2020.
The Yggdrasil Slot Battle 2020, taking place at the CasinoBeats’ networking drinks during ICE, will see three teams – each made up of one operator and one streamer – compete to claim the highest single coin win in Yggdrasil’s newly-released title Temple Stacks, which is the supplier’s first game to feature its latest Splitz mechanic.
CasinoGrounds streamers LetsGiveItASpin, Nickslots and Slotspinner will compete against each other together with Yggdrasil operator partners Rizk, Dunder and Casino Calzone.
Rasmus Sojmark, CEO and Founder of SBC, said: “We are thrilled to have a company of Yggdrasil’s calibre sponsor our official networking drinks and we look forward to welcoming industry stakeholders to witness this unique tournament and join us for an action-packed evening of entertainment.
“Over the last year, we have seen operators develop a closer relationship with streamers to evolve the ways they reach and engage players and this will be an excellent way to highlight this rapidly growing marketing opportunity that I’m sure we will see more of in 2020.”
The operator that achieves the highest single coin win in the game will be crowned the tournament winner and be rewarded by Yggdrasil with a sponsored campaign at a value of €10k. Players will also enjoy a €9k cash drop during the hour-long competition.
The tournament will take place during CasinoBeats’ networking drinks event on Wednesday, February 5th at the Fox@ExCel during ICE London 2020 between 6pm and 7pm.Fredrik Elmqvist, Yggdrasil’s CEO, will moderate the live event with 300 key industry stakeholders expected to attend.
Elmqvist commented: “At Yggdrasil we are always at the forefront of innovation and finding new ways for our content to reach new audiences is at the top of our agenda. We are increasingly using streamers and work closely with the streaming community as they significantly help raise awareness of our games as well as drive traffic to our operator partners’ sites. We are excited to showcase this collaboration by hosting this fun competition together with CasinoBeats and couldn’t think of a better place to do so than at ICE, the biggest industry event of the year.”
Tobias Svensen, CEO of CasinoGrounds, added: “From its inception in 2016, CasinoGrounds has grown from a small forum of online casino streamers to become the number-one casino community in the world.
“Online casino streaming will only continue to grow as it offers a fun and fresh way for game studios and operators to promote their games. We are excited to show industry representatives how it can add something extra to the online gambling experience with this tournament.”
