Interactive
Ireland – KamaGames continues to grow as a result of innovative new games and features
By Phil - 29 July 2019
KamaGames, the largest European social mobile operator, grew its revenue by 11.2 per cent in the first half of the year to a total of $46.3m.
March proved to be the most profitable month on record for KamaGames with an increase in the number of paying users, along with ARPPU.
Andrey Kuznetsov, CEO of KamaGames, said: “We attribute this growth, not only to the continuous launch of new games and features within our primary Pokerist app but also the ongoing focus KamaGames has placed on personalised promotional campaigns and sales in recent years. In the first half of 2019 alone, KamaGames has launched a variety of new features, Party modes, tournaments and Slots games. In spring 2019, we launched our unique avatar constructor, a completely new feature in the social casino landscape. We also added to our already vast portfolio of Party modes with the introduction of Roulette Party, one of our most exciting Party modes to date.
Recognising the success of its traditional Multi-Table Tournaments (MTTs) when they first launched in 2018, Kama decided to launch two more in 2019. MTT Omaha and MTT Party see players facing off against each other, playing with some truly unique rules.
KamaGames was the first social casino operator to successfully introduce classic MTTs to the industry and these challenging new additions have been warmly received by its players globally.
Mr. Kuznetsov said: “Our already vast Slots portfolio has also been expanded with the launch of Chinese Carnival, Diver’s Gold, Oil Boss and Gold Country. As socialisation becomes ever more important in gaming, our players now have the ability to invite their friends to play the same Slot as they are, meaning more engagement and interaction between players. As well as the host of games and features, by using WebGL technology, we also made our social casino portfolio available on Facebook Games, making them more accessible than ever.”
