Interactive

Malta – Betsoft Gaming and Mostbet sign strategic content agreement

By Phil - 10 September 2018

Betsoft Gaming has signed a comprehensive content agreement with rapidly-growing European operator Mostbet.

Under the terms of the agreement, Mostbet will directly integrate all Betsoft slot games – including key titles in the Slots3T Series – to its portfolio, making Betsoft’s blend of established favourites and exciting innovations available to players throughout Eastern Europe.

Headquartered in Curacao, Mostbet caters to discerning online players across the Commonwealth of Independent States. In just two years, the operator has experienced significant growth, driven by impressive rates of customer acquisition and retention. To best serve that growing, loyal playerbase, a reliable flow of new, high-quality content was a key priority for Mostbet.

Betsoft’s Marketing Director, Annamaria Anastasi explained: “Eastern European markets have emerged extremely rapidly, with large numbers of players hungry for constant innovation. To meet and exceed their customers’ demands, Mostbet sought out a content partner who had experience in the region, coupled with an unmatched library of existing games and a reliable roadmap for ground-breaking new releases.”

The agreement also includes provision for the integration of new Betsoft content over time, paving the way for the release of marquee titles like the upcoming Max Quest: Wrath of Ra to Mostbet’s players as soon as they become available in other markets.

“In our opinion, Betsoft has built an extremely successful brand in an incredibly competitive industry, and that speaks to the quality of their games” says CEO of Mostbet. “We are excited to be able to add Betsoft’s industry-leading content to our library today, and we look forward to strengthening our partnership in the years to come.”