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SPORTS BETTING

Malta – Pinnacle Solution pens blockchain deal with decentralised betting ecosystem Azuro

By - 9 August 2022

Sports betting supplier Pinnacle Solution has agreed a data partnership with decentralised betting ecosystem Azuro.

Azuro supports a blockchain-based ecosystem of independent data providers, liquidity providers, and front-end operators which work together to create a feed with thousands of liquid betting markets, rich feature set, and clean UX.

Pinnacle Solution will provide Azuro with its sports and esports prices, with the feed available to front-end operators connected to Azuro’s blockchain protocol.

Rohini Sardana, BD Director at Pinnacle Solution, explained the significance of the deal: “We’ve been advancing trading standards in sports betting for over two decades and always have an eye on technologies that will shape the future of our success and the wider industry.

“This partnership with Azuro is a prime example of how blockchain can take our sector forward. We’re excited to integrate our prices into the ecosystem and to deliver a multi-jurisdictional user base of decentralised bettors our world-class prices.”

The Azuro protocol, capable of deployment on multiple blockchains, facilitates interactions between independent data and liquidity providers, and operators. This network then delivers thousands of liquid betting markets to end users.

Paruyr Shahbazyan, Azuro Protocol’s Core Contributor, commented: “As the first truly viable decentralised sports betting solution, it’s only right that we want the biggest names in sports betting to connect to Azuro.

“The partnership with Pinnacle gives us the best feed and prices out there, while keeping betting markets fully transparent, open, and trustless, which gives bettors the peace of mind that no intermediaries are controlling their funds.

“Pinnacle Solution’s data feeds will be a significant boost for the network of front-end operators connected to Azuro, as well as their users, and we can’t wait to kick off the partnership and push blockchain betting further into the mainstream.”

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