Merkur Spielbanken commits to equestrian sports with partnerships in Cologne and Düsseldorf
Merkur Spielbanken NRW is extending its commitment to horse racing in North Rhine-Westphalia and will continue to support the Düsseldorfer Reiter- und Rennverein and the Kölner Renn-Verein e.V.
The subsidiary of the Merkur Group is underlining its regional ties with the locations and catchment area of the Merkur casinos. In addition to Cologne and Düsseldorf, the Merkur casinos also present themselves at the international equestrian tournament CHIO in Aachen.
The company will continue to support the race days at the Cologne and Düsseldorf racecourses, which take place from March to November and inspire over 100,000 spectators every year. Merkur Spielbanken NRW is not only present on four race days, but the Merkur subsidiary also presents a race as its namesake at each of these events. The Fortuna race day kicked off on 23 March, when more than 8,000 spectators flocked to the racecourse in Düsseldorf-Grafenberg.
David Schabel, CEO of Casinos at the Merkur Group, is enthusiastic about the extension of the partnership and the associated expansion of the promotion of the regional sports landscape: “The races at the racecourses in Cologne and Düsseldorf are among the most prestigious events in German galloping and regularly attract numerous equestrian sports fans. The Merkur casinos have been committed to being a strong and reliable partner in the region for years and have received a lot of positive feedback for this. So it’s great to continue to be represented here.”
