Supplier News
Nigeria – Inspired to provide virtual sports to 1960Bet
By Phil - 24 October 2013
Inspired Gaming Group has signed a contract to become 1960Bet’s exclusive supplier of virtual sports. 1960Bet is Nigeria’s largest sports betting operator with over 600 betting shops, and online and mobile betting via www.1960bet.ng, www.1960bet.ng/Mobile and www.betland.com.
Inspired will supply 1960Bet with premium virtual sports content, including virtual horses, virtual football and virtual greyhounds. Inspired’s current portfolio now includes nine virtual sports and four high-frequency numbers games, with new sports and games being launched every year.
Steve Rogers, Managing Director of Virtual Sports at Inspired, commented: “Inspired supplies over 30,000 venues in 33 countries and in excess of 200 websites with its leading virtual sports products. This deal with 1960Bet is indicative of the on-going global expansion of our virtual sports products and we’re delighted to be working with 1960Bet to boost their entertainment offering. Virtual Sports are extremely popular around the world, especially in countries where sports betting is popular. We have no doubt that our products will perform well with the large number of sports betting fans in Nigeria.”
Dotun Ajegbile, CEO, at 1960Bet, added: “We have been closely monitoring the growing success of virtual sports and have evaluated all the products available to operators. Inspired has a proven track record of delivering the most compelling product range and the highest income levels and we are very excited about being able to offer this world leading product to our customers.”
Inspired’s retail, online and mobile virtual sports provide a 24/7 stream of virtual betting and are proven to add 10 to 15 per cent to existing sportsbook revenues. Unlike competing products, the schedules and margins are 100 per cent operator configurable, and the graphics can be customised with branded backgrounds. Also unlike competing products, Inspired’s products are fully compliant and approved by the UK and Alderney Gaming Commissions and are GLI tested and approved. Inspired offers over 30 product variants in total, including weather variants, event durations and track/stadia variants.
