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Philippines – nQube Data Science and Jade Entertainment agree distribution deal

By - 17 July 2020

Artificial intelligence (AI) company nQube Data Science has announced a distribution deal with Jade Entertainment and Gaming Technologies.

The new distribution agreement permits Jade and nQube to bring AI solutions to Jade’s markets and allows casino operators to navigate the gaming industry landscape through the latest automated techniques which feature AI-driven optimisation, AI-optimised behavioural segmentation of players, COVID-19 safety and economic harm mitigation analysis, predictive analytics across land-based and online gaming, and other AI technologies under development.

nQube’s suite of AI-driven products provide casino operators with insights on how to optimise their slot floor to maximise revenue and improve the player experience. At the heart of nQube’s flagship product, Reel AI, is advanced AI technology which recognises the slot floor as a connected ecosystem where every machine change affects the performance of every other machine on the floor. nQube’s unique technology harnesses efficiencies to increase revenue and enhance the user experience.

Having established Reel AI in 2017, nQube has been expanding its repertoire of AI-powered gaming to include technologies for simulating player behaviour for testing of new floor layouts and remodels; modelling COVID-19 contamination and proximity exposures on the gaming floor to test cleaning and social distancing strategies; AI-optimised slot floor reductions to promote social distancing while minimising economic impact; AI-driven segmentation of player databases and slot machine features; and predictive analytics delivered via a dashboard suite.

Joe Pisano, CEO of Jade Entertainment, commented: “As the gaming landscape changes, a forward-thinking firm like nQube continues to find solutions to real, unique, and complex problems that give operators the upper hand. Above all, it is capable of creating customised AI and data modelling solutions to suit varied customer needs.

“This breakthrough distribution agreement will allow both nQube and Jade to expand their respective reach and offerings – Jade will broaden our own inventory of services to include the cutting-edge AI casino products, while nQube will gain further access to Asian, Australian, and New Zealand operators wishing to increase their revenue and operations via these new technologies.”

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