Interactive
Sweden – Betsson reports record quarter
By Phil - 27 October 2015
Swedish online gambling group Betsson saw its third quarter revenue increase by 24 per cent to SEK 972.9m, marking its highest quarterly revenue figure ever.
Revenue increased by 21 per cent to SEK 2,680.9m whilst customer deposits hit SEK 3,237.7m, an increase of 18 per cent.
Gross turnover in the Sportsbook came in at SEK 5,506.1m, increasing by 36 per cent.
The company generated SEK 326.1m in mobile revenue, an increase of 85 per cent, equating to a quarter of the company’s total revenue.
During the quarter the MrSmith Casino brand was migrated to the shared Techsson technical platform.
Europe-Bet contributed SEK 75.2m to the revenue in the quarter.
Pontus Lindwall, Betsson’s President and CEO, said: “By continuously analysing a huge amount of data about Internet use and what is relevant for customers, Betsson is able to develop more individually designed experiences. This has contributed to the Casino operations posting organic growth of 19 per cent, whilst the product category grew nine per cent in the highly competitive Nordic market. Advancements in how to handle big volumes of data are crucial for the company’s sustainable, profitable growth.”
