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Tag Archives: Betsson Group

Malta – Spearhead Studios and Betsson Group ink new content partnership

Spearhead Studios, the gaming company within EveryMatrix Group, and Betsson Group, the world-renowned gaming operator, ink a new content partnership. The new agreement will see Spearhead Studios’ titles live across a number of Betsson Group’s brands, including Betsafe and Casino Euro. Spearhead Studios has made available its 30+ portfolio of titles to Betsson Group’s customers…

Betsson: unifying forces key to moderating Italy’s hardline stance

Facing one of Europe’s toughest regulated market conditions, Italian operators have continued to face a political whiplash during the pandemic. In addition to a steep series of tax increases in 2019 and a blanket ban on gambling advertising, a turnover tax applying to all sports betting related business forms part of the government’s Re-launch Decree…

Sweden – Betsson partners with LeanConvert for business optimisation services

LeanConvert has signed a partnership agreement with Betsson Group in a deal that sees the operator take a step towards investing in their future business sustainability. Known for helping brands drive website optimisation and achieve ROI increases with a proficiency in the gaming and gambling sector, LeanConvert will be utilising their creative approach to multivariate…

UK – Betsson Group to launch SIS 24/7 live betting channels

SIS has secured a deal to supply its range of 24/7 Live Betting Channels to Betsson Group. The agreement marks the company’s first group-wide deal, demonstrating the flexibility of its service with Betsson’s brands including RaceBets, Betsson, Betsafe and NordicBet all set to receive tailored versions of the channels for their respective territories, to maximise…

US – Scientific to power Betsson Group US sports trading

Scientific Games has agreed terms to deliver its OpenTrade product to Betsson Group in a multi-year, worldwide deal to provide the entire Betsson brand portfolio and B2B network with the Don Best Sports’ U.S. sports proprietary pricing service. As part of the OpenSports product suite, OpenTrade will be available across all major professional and collegiate U.S….

UK – Betgenius expands Betsson Group partnership with streaming deal

Betsson Group has become the latest operator to sign-up to Betgenius’ Streaming service, in an expanded sportsbook content deal. The agreement sees Betsson Group’s portfolio of betting brands add Betgenius live streams for thousands of fixtures spanning a range of sports, including football, basketball, tennis and volleyball. Betgenius will also provide live trading for every…

Brazil – Betsson Group renames Suaposta

Betsson Suaposta has been renamed Betsson in the third and final phase of the rebranding project, which has been coordinated by Betsson Group in partnership with the Jockey Club of Rio Grande do Sul. “We are very excited to present our new platform to the market and to our customers, positioning the Betsson brand in…

Sweden – Knutsson Holdings increases shareholding in Betsson Group

Knutsson Holdings AB, a Swedish investor within the Gaming sector, has strengthened its shareholdings in Betsson Group by swapping 300,000 B-shares to A-shares. A-shares is a Swedish instrument which gives ten votes for every share instead of one. Knutsson Holdings now has 3,010,000 A-shares and 3,150,000 B-shares which gives 4.3 % of the capital but…

Malta: GiG issue update on sale of B2C assets to Betsson

Following Gaming Innovation Group’s Share Purchase Agreement with Betsson Group for the divestment of GiG’s B2C assets on 14 February, the deal has been formally approved by antitrust regulators allowing the transaction to be completed in mid-April 2020. Betsson will pay €33m on closing, including €2m for the cash deposit securing GiG’s Spanish casino license….