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Tag Archives: Caesars

US – Caesars Sportsbook named official sportsbook partner of LSU Athletics

For the first time ever, a perennial powerhouse in college athletics is naming an official sportsbook partner. LSU Athletics and Caesars Entertainment have announced a multi-year partnership to make Caesars Sportsbook the exclusive gaming and sportsbook partner of the Louisiana State University athletics department. This landmark alliance with a Power Five athletics department, facilitated by…

US – Gary Platt supplies 15,000 chairs to Caesars

Gary Platt Manufacturing has supplied nearly 15,000 stackable, banquet-style chairs to Caesars Entertainment. The chairs are exclusively from Gary Platt’s Sierra Nevada Hospitality line and now grace the floor of the new Caesars Forum event space. In addition to its extensive line of hand-crafted casino seating, Gary Platt also represents the diverse portfolio of seating…

US – Caesars pens multi-year partnership with Houston Texans

Caesars Entertainment has signed an agreement with the Houston Texans to become the official casino partner of the team, coming into effect immediately before the 2021 NFL season kicks off. “I’m thrilled to launch this multi-year partnership with Caesars Entertainment. It aligns perfectly with our commitment to creating memorable experiences for our fans,” said Texans…

US – Caesars unveils mobile sports betting app with national marketing campaign

Caesars Entertainment has unveiled Caesars Sportsbook, a mobile sports betting app, with a multi-million dollar comprehensive marketing campaign. Caesars Sportsbook combines the company’s sports betting assets under one brand anchored by an easy-to-navigate app that integrates mobile sports betting with Caesars’ singular loyalty programme, Caesars Rewards. “We are excited to launch our new comprehensive marketing…

US – New Orleans Saints rebrands stadium as Caesars Superdome

The New Orleans Saints and Caesars Entertainment have formed a 20-year, exclusive naming-rights partnership that rebrands New Orleans’ iconic downtown stadium as the Caesars Superdome. Caesars Superdome will host all Saints home football games, and Super Bowl LIX to be played in February 2025. The building will also host the 2022 NCAA Men’s Final Four,…

US – PlayStar Casino secures Pennsylvania market entry via Caesars agreement

PlayStar Casino, the online casino brand set to debut in New Jersey later this year, has secured market access in Pennsylvania after entering into a multi-year deal with Caesars. The addition of Pennsylvania will double PlayStar Casino’s total addressable market by way of population and gross gaming revenue when it launches in the state in…

US – Horseshoe Hammond remains part of Caesars portfolio following IGC ruling amendment

The Indiana Gaming Commission (IGC) has amended its order requiring Caesars to sell a third casino asset in the state. As a result, Caesars will continue to own and operate Horseshoe Hammond, Indiana Grand, Harrah’s Hoosier Park, and its three off-track betting locations. “We are confident that our continued operating of Horseshoe Hammond is in…

US – Caesars launches mobile sports betting in Arizona with Diamondbacks partnership

Caesars Entertainment has announced a partnership with the Arizona Diamondbacks to launch mobile sports betting in Arizona and build a sportsbook and bar concept on the plaza adjacent to the team’s home, Chase Field. “We went through a thorough process to identify the ideal partner that would bring experience and the strongest of reputations in…

US – Caesars’ shares rise 7.7 per cent after detailing strong demand on the Strip

Shares in Caesars Entertainment soared by 7.72 per cent in premarket trading after Caesars officials detailed how demand on the Las Vegas Strip and other regional casinos was coming back. In the company’s operating results for the first quarter, Caesars has recorded net revenues of $1.7bn, an increase of 259.2 per cent on a GAAP…