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Tag Archives: eInstant

US – IWG launches InstantPulse for rapid visual updates to eInstants

Instant Win Gaming (IWG) has announced the launch of InstantPulse, providing lotteries the ability to update eInstant visuals at pre-set moments. InstantPulse allows lotteries to reskin an eInstant, resulting in content that can be updated visually for marketing and engagement purposes, without impacting the underlying game. Rhydian Fisher, CEO of IWG, commented: “Much like how…

US – Scientific Games acquires Sideplay Entertainment to expand iLottery business

Scientific Games has signed an agreement to acquire Sideplay Entertainment, a digital “eInstant” content studio, to expand Scientific Games’ portfolio of iLottery content and accelerate the global market penetration of its iLottery business, subject to final regulatory approval. Sideplay is the primary supplier of digital eInstant games to the UK National Lottery, one of the…