Tag Archives: Kenya
Kenya – Safaribet Kenya unveils affiliate program with Income Access
SafariBet – Kenya, a Nairobi-based online sportsbook focusing on the Kenyan market, has launched a new affiliate program in partnership with Income Access, Paysafe Group’s marketing technology and services provider. Safaribet Kenya, which features an innovative group-betting product, will use Income Access’ affiliate software to optimise program performance and growth. Founded in 2016, Safaribet Kenya…
Kenya – Helio Gaming agrees to partnership with Lotto Joto
Helio Gaming, the innovative lottery supplier, has penned a deal to integrate its games with Lotto Joto, the leading Kenya-based operator. All of Helio’s lottery games will feature the operator’s branding, alongside a range of localized features, making them the perfect fit for the African marketplace. Richard Mifsud, CEO at Helio Gaming, said: “I’m very…
Kenya – New tax levels see SportsPesa cease sponsorship deals
A sports betting operator in Kenya has terminated several sports team sponsorship deals following changes in legislation that have seen taxation increase from 7.5 to 35 per cent. SportsPesa, who had spent $5.8m on sponsoring football and rugby teams as well as pro boxing, had taken the government to the high court to appeal the…
Kenya – Oulala expands into Africa with Safaribet Kenya deal
Following a deal with Marsbet, Daily Fantasy Sports B2B provider Oulala continues to expand its DFS network by striking a deal with Safaribet Kenya. The official launch of a two-year agreement involving the integration with Oulala’s Iframe and then API, is scheduled to go live early next year. “We are very pleased that Safaribet has…
Kenya – Dafabet launches sports betting in Kenya
Dafabet International has now launched its sports betting platform in the Kenyan market in what the company said is ‘an important milestone for the company’s global expansion.’ Louis Watts, Director of Retail and Regional operations, said: “We are looking to expand throughout the African continent and it was important that our first initiative was to…
Kenya – Supabet247 ready to expand
Following its partnership with BtoBet, the most recent entrant in Kenya, Supabet247 has said it is ready to expand from Kenya to several countries in Africa. Supabet247’s Head of ICT Nigel Quadros said: “We are very pleased to be partnering with BtoBet in the launch of our brand. I firmly believe in BtoBet’s futuristic technology…
Kenya – BtoBet signs deal with Afrobet
Afrobet, a promising gambling company of Kenya, announces its partnership with BtoBet to launch its Tucheze brand. AfroBet’s COO, Jeff Mugo, commenting on his partnerning with Btobet said: “We are excited to partner with BtoBet who have the most advanced cloud platform based on the dynamics of artificial intelligence for the iGaming market. We are…
