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Tag Archives: Loyalty Program

US – House Advantage deploys new Bally’s Black Hawk branding across loyalty network

House Advantage, a leading loyalty and gaming operations technology provider, has announced the deployment of the new Bally’s Black Hawk branding implemented across the Bally Rewards loyalty framework. This announcement signifies the unification of the three Colorado-based Bally’s brick-and-mortar properties under their now combined visual brand and name. The rebrand is both operations and patron-facing…

ICE – Everi to show powerful lineup of financial technology, loyalty, and interactive products

Everi Holdings will showcase its deep portfolio of industry-leading financial technology solutions and growing interactive gaming capabilities at ICE. At the show, operators will experience hands-on demonstrations of Everi’s innovative financial technology and interactive solutions and learn how these products elevate casino guests’ experience both on and off property. “We are excited to return to…

US – Foxwoods and Atlantis sign up for coast-to-coast loyalty program

Voted the Best Casino Outside Las Vegas by a USA Today readers’ poll, Foxwoods Resort Casino, the Northeast’s premier resort destination, is now taking its guests coast-to-coast with new upgrades to its loyalty-driven Foxwoods Rewards program, including exclusive benefits with Atlantis, Paradise Island, the iconic, oceanside resort located in The Bahamas. Foxwoods Rewards members can…

US – Golden Nugget launches one-of-a-kind loyalty program

Golden Nugget Casinos has announced that 24K Select Club members across its five casinos in Las Vegas, Laughlin, Atlantic City, Biloxi and Lake Charles, can now earn Comp Dollars and Tier Credits in one account, and redeem Comp Dollars across any of its casinos and over 600 restaurants coast-to-coast. As Comp Dollars and Tier Credits…

US – Scientific launches loyalty system with Golden Nugget

Scientific Games has teamed up with Golden Nugget Hotel and Casinos, and its sister company Landry’s, to integrate its CMP player-loyalty system with Landry’s Select Card Program – enabling Golden Nugget player’s club members to spend their casino loyalty rewards at Landry’s 500 restaurants across the United States. This groundbreaking integration was made possible by…

US – Golden Nugget adds to 24 Karat Select Club rewards

Golden Nugget has announced that beginning October 1, its five casinos in Las Vegas, Laughlin, Atlantic City, Biloxi and Lake Charles will give its 24 Karat Select Club members another means to redeem comps at all Landry’s, Inc. restaurants nationwide by offering rewards at 500 locations coast-to-coast. With the huge selection of brands; from casual…

Bahamas – Atlantis taps into Caesars’ loyalty program

Atlantis, Paradise Island resort in The Bahamas is teaming up with Caesars Entertainment to offer Atlantis’ world-class resort experience to members of the gaming industry’s premier loyalty program, Caesars Entertainment’s Total Rewards. Caesars will be the only brand of its kind that offers a Las Vegas style island gaming destination as a benefit of its…

US – Leech Lake Gaming launches Konami’s SYNKiosk across three casinos

Konami Gaming has launched its new multi-platform, multi-device SYNKiosk patron loyalty tool across Leech Lake Gaming Division’s casino portfolio. Powered by SYNKROS casino management system, SYNKiosk provides Northern Lights Casino Hotel, Palace Casino Hotel, and White Oak Casino with real-time loyalty kiosk functions—such as player account information, special offers, casino promotions, and more—via video slot…

UK – Hippodrome teams up with myVegas

Playstudios has partnered with British casino operator, The Hippodrome, located in the heart of London’s historic Leicester Square. “We’re thrilled to make our European debut with an exceptional partner,” said Vice President of Business Development for PLAYSTUDIOS, Jeff Netzer. “Our myVEGAS mobile and social games have a strong and growing global fan base. So it…