Tag Archives: Loyalty
US – Everi buys data analytics platform from XUVI
Everi Holdings has bought some strategic assets from XUVI, a privately owned marketing platform provider designed to value, target and engage customers to increase loyalty through immersive data analytics utilizing customer behaviors and artificial intelligence. The acquisition was funded from existing cash on hand. Financial terms were not disclosed. XUVI’s marketing platform, BEAMSTUDIO, is a…
US – Mono Wind Casino to benefit from enhanced transaction and loyalty software
Mono Wind Casino, in Auberry, California, has announced they will be the first customer to benefit from an enhanced casino software solution from Omnico and Gaming Hospitality Solutions. Omnico, the global software platform provider of transaction and engagement solutions, partnered with GHS earlier this year to launch an integrated point-of-sale and guest promotion and loyalty…
US – Caesars Rewards loyalty program reaches 18 more properties
Caesars Rewards, the largest gaming loyalty program in the world, has recently grown by 20 per cent and 18 properties thanks to the merging of Caesars Entertainment and Eldorado Resorts in July. Following the unprecedented merger, the combined network of more than 55 world-class resorts across the US, now include destinations in Florida, Colorado, Ohio…
US – Alliance Data signs long-term renewal agreement with Caesars Entertainment
Alliance Data Systems Corporation, a leading global provider of data-driven marketing and loyalty solutions, has announced its card services business, a premier provider of branded private label, co-brand and commercial card programs, has signed a long-term agreement to continue providing co-brand credit card services for Caesars Entertainment Corporation, one of the world’s most diversified casino-entertainment…
ICE – Atrient looking to power rewards with PowerKiosk
Atrient will be at ICE showing its PowerKiosk solution which has been such a huge hit at venues stateside such as MGM’s National Harbour, Casino del Sol and Treasure Bay. PowerKiosk is an extensible workflow engine designed to provide operators with the ability to reward players in new and exciting ways. A spokesperson said: “In…
US – Agilisys to integrate OfferCraft’s gamification promo offers
Agilysys, a provider of next-generation hospitality software, is to distribute OfferCraft’s expertise in artificial intelligence and gamification within the casino sector. OfferCraft, a Las Vegas-based company, has already enjoyed notable success in the casino industry stateside with a series of deals with big name operators such as the Palms, M Resort, SLS Las Vegas, Downtown…
US – Caesars now offers Rewards points through surveys
SSI and Caesars Entertainment have announced a new loyalty rewards partnership called Say and Play. The partnership, a first of its kind for Caesars, now offers its 50 million Total Rewards members an opportunity to earn Reward Credits by participating in surveys and sharing their opinions. Say and Play is a free online survey community…
US – Over 125,000 have played OfferCraft at Foxwoods
OfferCraft, a software company that uses artificial intelligence and gamification to help companies increase customer revenue and employee engagement, has partnered with Foxwoods Resort Casino and FoxwoodsONLINE in Connecticut to launch interactive promotional games to draw in new customers, reward existing ones and engage team members. More than 80 gamified promotions powered by OfferCraft have…
US – Borgata to launch MGM’s M life Rewards
Borgata Hotel Casino & Spa, part of MGM Resorts International, will be launching the company’s award-winning M life Rewards loyalty program, presenting members with personalized offers, exclusive benefits and special access across MGM Resorts’ unrivalled portfolio. Beginning Wednesday, June 7, M life Rewards will supplant My Borgata Rewards loyalty program, allowing guests to play and…
