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Tag Archives: PressEnter Group

PressEnter: Striking the balance between acquisition and retention

Operators entering new markets quickly learn that acquisition and retention are of equal importance – one simply doesn’t work without the other. If the retention team does not do a good job, all the money spent on player acquisition is wasted. Equally, retention does not matter if you can’t acquire players in the first place….

Malta – Betpoint Group rebrands and pens content partnership with Endorphina

Betpoint Group has rebranded to PressEnter Group, citing now as ‘the perfect time to unveil a new corporate identity that matches its ambitions to become an industry power player’. The company has gone from a single brand operator to a sizeable enterprise operating six online casino assets with a workforce that has quadrupled over the…