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Tag Archives: Promotion

UK – Aspers giving away £1m worth of champagne

British casino operator Aspers has vowed to give away a million pounds worth of champagne to winning roulette players at Aspers Stratford in London. Players at Aspers can win a bottle of £600 Armand de Brignac Ace Of Spades Brut Gold champagne if their number come in at the casino, in the Westfield shopping centre….

China – Macau promotional teams back working in China

Despite China’s crackdown on casino promotional teams working in mainland China, a host of Macau’s operators are now believed to have resumed their marketing efforts. Crown Resorts saw 17 employees arrested in October last year for alleged breaches in sales and marketing for casino activities in China. However Galaxy Entertainment, Las Vegas Sands and MGM…

US – Horseshoe pays out two $1m prizes to players with the same name

The Horseshoe Casino in Cincinnati has paid out twice after competition organisers blundered and awarded the official US$1m prize to a man with the same name as the winner. Having realised they had two men on their database with the same name and similar profiles, management at the Ohio casino decided to pay out the…

US – Caesars starts Millionaire Maker with illusion

In celebration of giving away US$1m a week at its Tunica, Mississippi, casinos, Caesars Entertainment, enlisted the assistance of illusionist Rob Lake to make an Armoured Truck appear in the courtyard of FedExForum in Memphis, Tennessee, just a few feet off world-famous Beale Street. The remarkable illusion was witnessed by the more than 15,000 people on their way…

US – Caesars moves into credit cards

Caesars is launching a Total Rewards credit card to offer another way for its loyalty program’s members to earn credit in the award-winning loyalty program. Alliance Data will launch the Total Rewards Visa co-brand credit card, enabling cardholders to accelerate their earnings through Total Rewards program for purchases made at Caesars’ resorts as well as…

US – Caesars launches Millionaire maker promotion

Caesars Entertainment has launched Millionaire Maker, a celebration of player loyalty powered by its Total Rewards player card.   Caesars has created 703 millionaires since 1987 with those player winnings fast approaching the $2bn mark. This latest innovation brings a growing number of ways to become a millionaire, even a multi-millionaire, at Caesars Entertainment resorts nation-wide. Tariq Shaukat , Caesars…