Tag Archives: Sahara Las Vegas
US – Meruelo Group confirms rebrand back to Sahara
The Meruelo Group has confirmed that it is going back to its roots in Las Vegas by rebranding SLS Las Vegas back to Sahara Las Vegas, an iconic brand from the 1950s that was ditched in 2013. In a city known for over-the-top spectacle, Las Vegas as businessman Alex Meruelo unveiled the return of Sahara…
