Tag Archives: Sponsorship
Italy – Italian Football Federation wants ban on gambling sponsorship lifted
The Italian Football Federation (FIGC) wants the government to axe the ban on gambling sponsorship in football brought in in 2019 to allow new revenue streams to come into the game following the onset of the Coronavirus pandemic. FIGC President Gabriele Gravina wants the ban lifted for at least two years, with it potentially returning…
Lichtenstein – Casino Admiral extends sponsorship deal with FC Vaduz
FC Vaduz and Casino Admiral have agreed to extend their joint partnership until summer 2022. The FCV can count on a strong main sponsor for another year. Casino Admiral has been the main sponsor of FC Vaduz since November 2020 and, together with the long-term co-main sponsor, MBPI AG, is one of the club’s important…
US – BetMGM named as betting partner for Baltimore Ravens
The Baltimore Ravens and BetMGM, a leading sports betting and digital gaming company, have announced a multi-year partnership with BetMGM becoming the Ravens’ first Official Gaming Partner. The parties will collaborate to create cobranded promotions for Ravens fans. BetMGM branded signage will be present throughout M&T Bank Stadium, digital media, and integrated social media content….
UK – 32Red signs new multi-year deal with Rangers
Kindred’s brand 32Red has signed a multi-year extension of its partnership with Scottish Professional Football League, SPFL, Champions Rangers. The extension means that the partnership will be one of the longest running in British football. As part of the partnership 32Red also commits to continue supporting Team talk – a men’s mental health initiative. Kindred…
US – Pittsburgh Steelers and BetMGM announce partnership
BetMGM has become The Pittsburgh Steelers’ First Gaming Partner. The partnership features fan-focused assets such as presenting sponsorship of the Steelers Kickoff pregame show, as well as team broadcast programming, digital marketing assets, and in-stadium promotions and signage. “We are excited to introduce BetMGM to Steelers Nation,” said Ryan Huzjak, Vice President of Sales and…
US – Aristocrat named official partner of the Las Vegas Raiders and Allegiant Stadium
Aristocrat Technologies and the Las Vegas Raiders have snapped the ball on a new partnership, making Aristocrat an Official Partner of the Raiders and Allegiant Stadium. Aristocrat’s category includes land-based gaming machines and certain digital social casino games. As an Official Partner of the Las Vegas Raiders, Aristocrat will have prominent signage throughout Allegiant Stadium…
US – Chicago Bears announce PointsBet as first sports betting partner
he Chicago Bears and PointsBet, a premier global sportsbook operator, today announced a partnership designating PointsBet as the club’s first sports betting sponsor. Through the partnership, PointsBet will gain full usage of Chicago Bears IP, marks and logos, as well as sponsorship opportunities and brand visibility across various digital assets. “As we break into the…
US – Rivers Casino Pittsburgh partners with Pittsburgh Penguins
Pittsburgh’s sports scene is about to become even more exciting for NHL fans. Rivers Casino, Pittsburgh’s market-leading casino, and BetRivers.com, operated by Pennsylvania’s leading online gaming company Rush Street Interactive, have secured an exclusive multi-year agreement to become the “Official Casino and Official Sportsbook of the Pittsburgh Penguins,” five-time Stanley Cup Champions. The deal includes…
US – DraftKings and New York Giants announce sports betting deal
The New York Giants and DraftKings have announced an exclusive, multi-year arrangement, making DraftKings the Official Sports Betting, iGaming and Daily Fantasy operator of the team. This multi-faceted arrangement grants DraftKings access to official Giants marks and logos, in addition to a first of its kind virtual SportsLounge open on Giants’ game days, providing attendees…
