Interactive
UK – Bet On Aces launches managed affiliate program with Income Access
By Phil - 22 May 2018
Bet On Aces, a recently launched UK-based online casino, sportsbook and poker brand, has unveiled its new affiliate program with Income Access, Paysafe’s marketing technology and service provider. Income Access’ in-house affiliate team will manage the program, which will also be powered by its platform and integrated with its affiliate network.
Launched earlier this month and licensed by both the U.K. Gambling Commission and Curacao’s national gambling regulator, the Bet On Aces online casino has a portfolio of over 3,300 games from BetSoft, iSoftBet, Microgaming, NetEnt and NYX Gaming among other leading software providers. The brand’s casino boasts the latest slots, progressive jackpot games, live casino and virtual reality casino games.
Bet On Aces features a cutting-edge sportsbook. Players are offered competitive odds wagering on a wide range of world sports on over 30,000 live matches each month. The brand also features esports betting on the world’s leading competitive video gaming competitions as well as virtual sports and fantasy sports.
Bet On Aces boasts enticing player promotions. Casino players who deposit €50, €100 or €250 (or currency equivalent) will receive a matched bonus, as will players who deposit €50 or €100 with the sportsbook. Bet On Aces also runs a monthly iPhone X giveaway, and a private jet trip to Monaco with super yacht accommodation are among the brand’s VIP prizes.
To celebrate the launch of the new Bet On Aces affiliate program, the brand is offering 50% revenue share to affiliates for the first three months. This will revert to 35% following the promotion period. Cost per acquisition (CPA), fixed fee and hybrid deals are also available on request.
Income Access’ experienced affiliate managers will manage the Bet On Aces program using the company’s platform, which has won EGR’s B2B ‘Affiliate Software’ award four times since 2013. The software’s targeting capabilities will support customer acquisition and overall brand growth. This will be supported further by the program’s integration with the Income Access Network, which will connect the program to a large pool of global affiliates. Bet On Aces’ CRM, design and social media teams will provide additional support.
Sezin Ozel, Managing Director at Bet On Aces, said: “Affiliates will play a huge part in building our player base, and our new program with leading affiliate software and management firm Income Access will allow us to generate a higher volume of organic traffic. We believe that our channel not only supports all affiliate marketing methods, but also complements them.”
Lorenzo Pellegrino, CEO of Skrill, NETELLER, and Income Access at Paysafe, said: “By launching an Income Access-powered affiliate program soon after the brand, Bet On Aces is in a strong position to achieve sustainable long-term growth. When also combined with our affiliate management and network, our platform will maximize affiliate program growth.”
