Interactive
UK – Blueprint Gaming to supply NetEnt games to UK players
By William - 29 January 2020
NetEnt has entered an agreement with Blueprint, part of Gauselmann Group, that will further the UK footprint of NetEnt.
The deal will see Blueprint launch NetEnt’s portfolio of slots across its network of retail gaming machines in arcades, bingo halls, licensed betting offices and pubs across the UK. The agreement is a long-term deal and the first games will be launched in the first half of 2020.
“This is a landmark deal for the NetEnt Group in our quest to build brand awareness and new revenue streams from new product verticals,” explained Andy Whitworth, Chief Strategy Officer at NetEnt. “Blueprint are the market leader in the UK, and we are delighted to expand our reach with them.”
Matt Cole, Managing Director of Blueprint, added: “The ability to offer our customers and players content from NetEnt is an exciting opportunity and we are delighted to be working closely together on offering UK players a truly compelling variety of market leading content.”
