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SPORTS BETTING

UK – FSB enhances Bet Builder offering with Shots On Target addition

By - 11 January 2024

Global sports betting platform provider FSB has upgraded it’s proprietary Football Bet Builder product by adding Player Shots On Target markets into the wider offering.

The additional betting content will be integrated into FSB’s coverage across Europe’s top five leagues, major continental championships, a host of domestic cup competitions ranging from the FA Cup to the DFB Pokal, and all key international games. This product enhancement adds further range to FSB’s end to end, in-house Bet Builder offering that already includes other player prop opportunities centred on cards and goals.

This news follows another successful year for the FSB sportsbook with record platform revenue
achieved across horse racing’s marque events at Cheltenham and Royal Ascot and GLI certification
for the vertical secured in South Africa.

Fred Palley, Head of Product at FSB, said: “This upgrade to our proprietary football Bet Builder product demonstrates our continued commitment to the enhancement of our high performance sportsbook. The addition of these markets embellishes our entirely in-house Bet Builder offering and further
establishes our position as one of the leading B2B sportsbook specialists.”

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