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UK – Mecca Bingo launches fitness fun for the New Year with spin classes combined with bingo

By - 5 January 2024

Mecca Bingo’s innovation team has launched Spingo, a concept that combines working out on exercise bikes with playing bingo.

Spin instructors are doubling up as bingo callers to host classes from the saddle of a spin bike in bingo halls across the country.

The idea for the new concept comes following a survey by Mecca which revealed that 43 per cent of the nation say they’ve made a New Year’s fitness resolution for 2024, with over a fifth (22 per cent) adding that ‘exciting’ workout concepts are more likely to motivate them to stay on top of their goals. In response, Mecca Bingo has stepped in to apply its expertise and inject the excitement into workouts. 

65 per cent of UK residents reveal that they have previously made a fitness-related New Year resolution, but that a quarter (25 per cent) have given up by January 10, and more than a third (36%) have called it quits by the middle of the month. 

Many say they don’t find exercise enjoyable (27 per cent) or the gyms are too busy (31%), while 11% went as far as saying that they have been dreading the thought of a January health kick.  

Sarah O’Neill, head of innovation for Mecca Bingo said: “Pace, adrenaline-pumping competition and joy – the worlds of bingo and spin classes have a lot more in common than people may think. That’s why we’re excited about shaking up expected and mundane exercise routines and breathing fresh life into New Year workouts with the development of our Spingo concept. Whether participants are joining for a chance to hit the jackpot prize or an endorphin high, we’re confident Spingo will hit the mark.” 

When asked, nearly half (49 per cent) of those surveyed who have made a New Year’s fitness resolution say that they would be interested in attending a Spingo class.

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