Interactive

UK – Nexiux Solutions strengthens platform with global address verification specialist Loqate

By William - 31 October 2022

Nexiux Solutions has joined forces with global address verification specialist, Loqate, to strengthen its player and igaming platform.

The deals sees the addition of Loqate’s technology, helping operators improve player ID verification rates via access to accurate and correct player address data.

Loqate’s address verification software can verify, correct, and enrich address data for all 250 countries and territories in the world. Additionally, the specialist’s address verification engine transliterates and appends geocode coordinates to a verified address record with datasets and a technology engine for a smooth player onboarding journey.

Rob Verdia, Head of Products at Nexiux Solutions, explained the significance for player onboarding: “We have built our powerful platform so that it is agile and modular, which allows us to easily integrate solutions from the best providers in the business and that is exactly what we have done with Loqate.

“Player onboarding is a vital part of the customer journey, and it is important for operators to be able to verify players quickly and accurately without introducing additional friction. Loqate’s solution does just that, making this an important addition to the Nexiux Player and iGaming Platform.

“It is partnerships such as this that ensure our product and service offering remains at the cutting-edge, providing a superior foundation from which our operator partners can build their online sportsbook and casino brands.”

Nexiux Solutions has leveraged technologies such as artificial intelligence to build the foundation of its Nexiux Player and iGaming Platform, which is modular. This enables the provider to bolt on additional products from leading third parties such as Loqate.

John Bellis, Head of Partnerships at Loqate, added: “Address verification is a key part of player onboarding and that is why it is so important for operators to be able to easily verify, correct and enrich address data. Our solution has been designed to both support our partner’s ID verification flow and help deliver premium player experiences.

“This partnership with Nexiux is a great one for Loqate as it allows more operators than before to instantly gain access to our market-leading solution.”