SPORTS BETTING

UK – PA Betting Services expands partnership with bet365 with new international football data

PA Betting Services (PABS), a leading data and content business, has extended its partnership with bet365. The additional international football data and content will help bring more betting opportunities to its ever-growing customer base.

For over 20 years, PA Betting Services has powered bet365’s platform with horseracing, football, and sports content. It has now extended its coverage, providing additional international football data from Scandinavia, South America, and Eastern Europe through the PA Betting Services Football Data API.

Eugene Delaney Director of PA Betting Services said: “We are delighted to play such an integral role for bet365. Our teams work relentlessly to make sure all PA Betting Services data is delivered quickly and accurately. We have showcased our agility and reliability to deliver multiple leagues from around the world in a very short space of time.”