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UK – SIS signs agreement to provide extensive esports offering through Playtech platforms

By - 8 January 2024

SIS (Sports Information Services), the leading multi-content supplier of 24/7 live betting services, has agreed a deal to supply its end-to-end esports betting product, Competitive Gaming, through Playtech’s online and retail sports betting platforms.

The entire library of SIS’ Competitive Gaming content, with over 150,000 annual events provided across ebasketball and esoccer contests between skilled gamers, will be accessible to Playtech’s extensive global network.

The agreement, which extends an existing partnership whereby SIS supplies its racing and numbers products via Playtech, is the latest important step within the stated ambition of the supplier to further develop relationships with leading platforms.

The full end-to-end Competitive Gaming solution produced entirely in-house and with integrity at its core, has been proven to deliver superior margins around the clock and will significantly boost Playtech’s content portfolio. Playtech is the world’s largest online gaming software supplier, offering cutting-edge content and solutions to the industry’s leading operators.

This latest agreement also enhances SIS’ reputation as a leading supplier in the event-based esports betting space, following successful recent integrations with bet365 and Betsson.

SIS Competitive Gaming is the only esports product available on the market to have been awarded the Esports Integrity Commission’s (ESIC) Gold Standards, the highest possible accreditation created to set unmatched levels of integrity and safety in the esports betting industry. Every contest also features live commentary and on-screen graphics, including unique betting prompts to provide a comprehensive experience.

Andy Kelly, Head of Commercial Partnerships at SIS, said: “SIS and Playtech have a longstanding and successful relationship through our racing and numbers products. We are pleased to strengthen this relationship further with the inclusion of SIS Competitive Gaming.

“Playtech customers will now have access to our market-leading offering of highly competitive esoccer and ebasketball contests offering high margins and unbeatable integrity. The product will be launched both online and via Playtech SSBTs to include full data and streaming.”

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