esports
Ukraine – BETER launches iFrame solution
By William - 9 August 2022
BETER is launching its new iFrame solution designed to make esports betting an ‘exciting and engaging user experience’.
Chief Product Officer, Alex Lobov, explained the thinking behind the company’s new solution: “At BETER, we believe that when it comes to the new generation of players, operators should apply radically new approaches that are not just betting and revenue-oriented but also drive engagement.
“With our plug-and-play iFrame, BETER’s partners get a bespoke solution supported by our IT professionals, traders and risk managers, allowing them to engage their audiences and enhance customer experience efficiently.
“iFrame solutions available on the market are all look-alikes in terms of the user interface. Usually, they are not targeted at a specific esports audience and offer the same betting experience we all used to see on sportsbooks.
“Our team has reinvented the esports betting experience to meet all needs of the new generation of players and give them even more exciting opportunities.
A bespoke and engagement-oriented UI, iFrame allows punters to place bets in a a “Twitch-like” experience.
“Our team designed an iFrame solution with a responsive and user-friendly UI that allows switching between traditional and fresh esports view to engage all possible audiences, be it bettors who prefer classic sportsbook UI or next-gen players,” added Alex.
