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US – BetMGM launches mobile sports betting app at Gold Strike Casino Resort

By - 24 September 2021

BetMGM has launched its mobile app at Gold Strike Casino Resort in Tunica, Mississippi.

“We’ve had great success with the opening of the BetMGM Book Bar & Grill at Gold Strike and are thrilled to complement our retail offering with the launch of the BetMGM mobile app in Mississippi,” said BetMGM CEO Adam Greenblatt. “Sports fans at MGM’s world-class Tunica resort can now use their mobile devices to engage with the teams they love, while earning rewards for their gameplay.”

The BetMGM mobile app is now available for download in Mississippi and utilising geolocation technology, enables all guests on-premise at Gold Strike to place pre-game, live in-play, futures and parlay wagers from any mobile device.

Integration with MGM Resorts’ M life Rewards program gives BetMGM users in Mississippi the opportunity to redeem their gameplay for world-class experiences at MGM Resorts properties nationwide, including Gold Strike and Beau Rivage in Mississippi, as well as Bellagio and MGM Grand in Las Vegas, Borgata in New Jersey, and MGM National Harbor in Maryland.

MGM Southeast Region Senior Vice President of Marketing and Operations Brandon Dardeau said, “Sports fans now have a seamless betting experience. Tennessee users who have become accustomed to using BetMGM can use it on property at Gold Strike. Not only does the BetMGM app allow for in-game betting, but bets can also be conveniently placed from anywhere on the casino floor including BetMGM Book Bar & Grill.”

The $7 million BetMGM Book Bar & Grill is the Mid-South’s premier sports entertainment and betting venue. Fans are greeted inside the 6,400-square-foot venue by two 16-foot wide by 9-foot tall video displays. Underneath the massive viewing wall sits a 50-foot-long video poker bar. BetMGM Book Bar & Grill features elevated comfort food, a VIP lounge area and the region’s only Topgolf Swing Suite, an immersive, next-gen simulator bay where guests can play a wide selection of virtual games.

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