Fox Bet has announced a new multiyear deal that makes the mobile sports betting product an authorised gaming operator of Major League Baseball (MLB) in the United States.
As part of the agreement, Fox Bet has the right to use MLB’s official data feed and League marks across its Fox Bet sports betting app and Fox Sports Super 6, their free-to-play game available nationwide.
Robin Chhabra, CEO of Fox Bet, commented: “We continue to see a great appetite for the Fox Bet app as well as Fox Sports Super 6. Having a partnership with MLB enables us to use official MLB data and league marks, providing a better experience for our customers and comes just in time as the League Championship Series and the World Series kick into high gear.”
Fox Bet is an online and mobile sports betting product that was developed through a national media and sports wagering partnership in the United States between The Stars Group Inc. and FOX Sports, a unit of Fox Corporation. The Fox Sports Super 6 free-to-play game launched nationwide in September giving players a chance to win hundreds of thousands of dollars each week. Fox Bet plans to expand its business nationwide as additional states legalise online sports betting.
Kenny Gersh, MLB Executive Vice President, Gaming and New Business Ventures, said: “Adding The Stars Group and FOX Bet to our authorised gaming operator programme continues our vision for ensuring we are serving fans with opportunity and choice.
“Our official data feed, including real time and reliable game statistics, and league marks will enable The Stars Group to build unique and engaging gaming products around our sport.”
The Stars Group and MLB will also collaborate on responsible gaming and partner on best-in-class practices to protect the integrity of MLB games.