Game Play Network and WPT Enterprises, the internationally televised gaming and entertainment brand, today announced plans for a partnership that adds real money video poker, casino games and poker tournaments to WPT’s existing suite of online poker and social gaming products.
Over the last 19 years, WPT has emerged as one of the most well-known gaming brands in the world, having staged some of the biggest televised and live poker tournaments in five continents, awarded more than $1.3bn in prize monies to players, and garnered an annual audience of over 300m viewers for its television programming worldwide. Millions of players have experienced at least one of WPT’s touch points, including its free-to-play and subscription-based poker gaming offerings, providing it with one of the largest databases of enthusiastic gaming players in the world.
“In addition to our extensive live tournament and distribution network global footprint, our online platforms and products make up an ever-growing portion of our company’s portfolio,” said Adam Pliska, WPT’s CEO. “Considering our loyal fan base and strong demand for more online offerings, it was essential for us to align ourselves with online products our customers would readily embrace, while enhancing the WPT brand. After extensive legal and business diligence, GPN clearly stood out in terms of its exceptionally talented team, strong product and unrivaled market access. We are very enthusiastic about finalizing this partnership and its potential for industry changing impact.”
GPN is a licensed gaming company with a patented platform that enables its B2B partners to offer their players the immediate, unrivaled ability to play casino-style games for real money in the vast majority of the U.S., reaching 40% more of the population than other iGaming companies today.
“Within the poker industry, there are few companies with the credibility, prestige and following of the World Poker Tour,” said Sam Kiki, Game Play Network’s Chief Commercial Officer. “We are thrilled about the opportunity to partner with such an innovative company to bring a well-rounded and exciting portfolio of games and tournaments to their dedicated customer base. Combining WPT’s events, personalities and talent, with GPN’s platform, will unleash a whole new level of bespoke iGaming content.”