US – Gary Platt Manufacturing launches new Sierra Nevada Hospitality DivisionBy Phil - 4 October 2021
Casino players everywhere enjoy their play in the unsurpassed comfort of Gary Platt Manufacturing’s legendary casino seating that is manufactured right here in the USA. Now the company is bringing that same comfort to hospitality seating, officially launching its Sierra Nevada Hospitality division. The Sierra Nevada Hospitality division will focus on all hospitality seating including; banquet, conference, restaurant, bar and hotel seating.
Renowned hospitality seating authority Eric Segal has been named president of the new division, bringing more than 20 years of experience and industry knowledge to Gary Platt.
More than just a new division, Gary Platt’s Sierra Nevada Hospitality is a revolution, and will mark the first time Gary Platt’s premium and proprietary foam will be a component of hospitality chair as a premium upgrade. The highly resilient foam does not break down even after years of use, and solidifies the durability and sustainability of all components of the chair for years to come.
“For far too long, the hospitality seating industry globally has been focused on function and style. We are changing that starting today,” Segal said. “The innovative designers and artisans at Gary Platt are bringing comfort, function, and durability to every component of hospitality seating with their signature upgraded foam option. Gary Platt foam has demonstrated for decades that it does not break down- applying this durability to hospitality brings light to our commitment to pure sustainability. Anyone anywhere who has ever sat in a traditional conference chair for more than 10 minutes will agree – it’s about time for comfortable, durable and sustainable seating, and we are thrilled to lead the way forward.”
Gary Platt’s Chief Commercial Officer Joshua Corrick said: “Never tell the Gary Platt design team something can’t be done. We are creating a landmark in the hospitality industry: a chair with unsurpassed comfort, unsurpassed durability, and unsurpassed quality, all at an affordable price.”
Gary Platt’s Sierra Nevada Hospitality division has wasted no time in making its mark and has already secured flagship agreements with Caesars Entertainment and Resorts World Las Vegas.